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Lately it seems like everyone and his mother is espousing some version of the Brits’ Keep Calm and Carry On paraphernalia. But for the last week, calm has taken a whole new meaning this side of the pond. Since December 13, the CALM Act has been in effect. The Commercial Advertisement Loudness Mitigation Act was passed in 2011 (with a one year grace period) to keep television commercials from being louder than the programming they accompany. The Federal Communications Commission put together some information if you want to know more.
Thanks to CALM, no longer do you have to lunge for the mute button as soon as your show hits a commercial break. Of course it does mean that you more likely to sleep through a show now…
